Raees Trailer Release and Public Response
As soon as Shah Rukh Khan unveiled the trailer of his much-awaited film Raees, the response was nothing short of phenomenal. The moment the trailer dropped on December 7, it sent shockwaves across the country, proving once again why Shah Rukh Khan remains one of the biggest superstars Indian cinema has ever seen. The excitement was instant, intense, and nationwide — and the numbers spoke louder than words.
Within just 20 hours of its release, the Raees trailer crossed an astonishing 10.5 million views on YouTube, setting a new all-time record. This unprecedented feat made Raees the fastest trailer to achieve such massive viewership in the history of Indian cinema, outperforming several recent blockbuster trailers.
The trailer didn’t just break view records; it dominated the digital space completely. It surpassed Salman Khan’s Sultan trailer, which had earlier collected 100K likes in 42 hours, while Dangal achieved similar milestones in 8 hours and 48 minutes. Shivaay took 23 hours, and MS Dhoni: The Untold Story reached its numbers in 12 hours. By racing past all these major releases, Raees firmly claimed the top spot and rewrote the rules of trailer launches in Bollywood.
What made the trailer so gripping was Shah Rukh Khan’s intense transformation. Sporting a rugged look, sharp dialogue delivery, and a commanding screen presence, SRK appeared in a never-seen-before avatar. His portrayal of a powerful, morally complex character immediately struck a chord with audiences. Every frame was packed with raw energy, powerful background score, and dialogues that quickly became viral quotes across social media platforms.
The impact extended far beyond YouTube. Soon after the trailer launch, #RaeesTrailer began trending across Twitter, Facebook, and Instagram, remaining a top trend throughout the day. Fans flooded social media with reactions, fan edits, dialogue clips, and praise, while critics lauded the trailer’s strong narrative setup, technical finesse, and SRK’s fearless performance. Industry insiders too acknowledged the trailer as a benchmark for promotional content.
The two-and-a-half-minute trailer effectively set the tone for the film, hinting at a story filled with power, ambition, conflict, and charisma. It showcased a perfect blend of mass appeal and cinematic intensity, raising expectations to extraordinary levels. With this explosive response, Raees didn’t just announce its arrival — it declared dominance even before hitting the theatres.
In every sense, the Raees trailer became more than just a promotional video. It turned into a cultural moment, reinforcing Shah Rukh Khan’s unmatched stardom and proving that when he arrives, the entire nation watches.
Trailer

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